I’m a Digital Marketing Specialist and Email Marketing Strategist based in Toronto, ON. Originally from Nigeria, now building campaigns and brand experiences across Canada.

My work sits at the intersection of creativity and data. I don’t just design things that look good, I build marketing systems that move people through a funnel, from the first email open to a loyal repeat customer.

What my portfolio shows:

I build email campaigns end-to-end, from product launch layouts and personalised newsletters to abandoned cart recovery flows. My mock email designs for Coach, Caudalie, and Roots Canada demonstrate both design skill and strategic thinking about who receives each message, when, and why.

I develop full campaign strategies. My Roots Canada Holiday Campaign includes a complete email marketing proposal backed by customer insight and a six-stage customer journey map, Awareness through Loyalty, with user actions mapped at every touchpoint.

I create content that performs. I’ve managed TikTok brand collaborations reaching 244,000 viewers in 60 days, with +7,400% new viewer growth, tracked and reported through platform analytics.

I also produce campaign graphics, short and long-form video, and social media content that’s built to convert.

Tools: HubSpot · Klaviyo · Mailchimp · Google Analytics · Canva · Figma · Instagram · TikTok

Certifications: HubSpot Email Marketing & Digital Marketing · Klaviyo Academy · Google Fundamentals of Digital Marketing

I hold a Postgraduate Certificate in International Business Management from Niagara College Toronto, so when I build a campaign, I’m thinking about business goals, not just open rates.

Open to full-time Marketing Specialist or Email Marketing roles in Toronto — hybrid or remote welcome.

Portfolio: cynthia-ogbuneke.netlify.app | Email: jasycynthia124@gmail.com